16 Colorado Marketing Tech Companies Making Waves

The ways in which marketers work their magic has changed drastically in the last century.  Starting with print and evolving through radio, television and now email and web, technology is constantly reshaping how products and services are marketed.

The following companies are at the forefront of marketing innovation and its relationship with technology. Find out how these marketing tech companies in Denver and around Colorado are changing the way businesses and brands connect with consumers.

 

Klaviyo offers a SaaS platform that uses artificial intelligence to power automated, data-driven marketing campaigns. Its solutions cover personalized email, SMS and mobile push messaging, enabling companies to optimize their workflows and expand their reach. Klaviyo’s technology has served more than 143,000 brands around the world.

 

Contentful’s composable content platform includes AI solutions that are meant to make it easy for both technical and non-technical users to create and deliver digital experiences, supporting marketing strategies for global brands from a broad variety of industries. The company says businesses that use its technology are able to publish faster, extend their reach into new markets and boost customer engagement.

Choozle’s digital marketing platform enables access to data and tools designed to make it easy for users to execute a strategic programmatic advertising campaign. Choozle has partnered with programmatic engines including The Trade Desk, Simpli.fi and Amazon DSP to ensure its clients are able to build campaigns that meet their specific needs.

 

AdCellerant is a digital marketing agency that brings together digital media strategy and adtech to optimize sales for clients. The company says its platform can “train, enable, pitch, manage and analyze campaigns from start to finish,” offering a competitive edge that allows clients to get their materials to market faster and more effectively.

 

Printfection makes it easier for marketing managers to produce and manage branded promotional items for employees, vendors, audiences and partners of all kinds. The remote company’s selection of swag includes everything from backpacks to kitchenware, office supplies and apparel, offering dropshipping, kitting and giveaway capabilities as well as worldwide shipping, analytics and integrations.

 

Verblio combines the strength of industry-diverse content creators with top-tier content marketers to create exceptional content for organizations, agencies, enterprises and publishers of all sizes. Well-versed in both SEO and writing content that connects with audiences, Verblio is capable of creating blog posts, ebooks, newsletters, pillar content, press releases and more across a range of industries.

 

Iterable’s cross-channel marketing platform helps marketers drive growth and captivate customers with the right messaging delivered at the right time.

 

Adtaxi provides digital solutions for e-commerce, native advertising, social media marketing and programmatic marketing. Adtaxi works with companies in a variety of industries ranging from entertainment and retail to health care and education. Through their omni-channel platform, Quantum, the marketing company optimizes campaigns and delivers consumers who are more likely to convert.  

 

BombBomb uses the simple power of video to help businesses connect and engage with their customers in more personal and meaningful ways, enabling them to record, send and track video messages from a variety of devices and platforms. Amanda Obringer, product manager and chair of the diversity and inclusion team at BombBomb, shared how the company’s diversity and inclusion initiatives make a tangible impact on its product — and the happiness of its team.

 

AdSwerve uses data discovery to help brands craft strategic marketing approaches. Its offerings encompass various services, from campaign management and optimization to data governance, audience creation and monetization strategies. It also offers comprehensive campaign and attribution reporting analyses. 

 

Email is one of the most powerful tools businesses can use to connect to and engage with their audiences. Just ask Nicholas Pardon, who, at the age of 14, built a community of teens that grew to over one million email subscribers. Since then, he’s turned to email as a way to turn great ideas into beloved brands. Enter Inboxlab, which he founded in 2017 to build companies that revolve around email and target communities based on shared passions, delivering educational and entertaining experiences right to people’s inboxes. By our count, the company has already launched four brands.

 

Virtuance provides visual marketing solutions for the real estate industry. Their platform enhances real estate photos, integrating them into their virtual tour platform. The platform then passes the images to an MLS, tracking results and statistics.

 

Ifficient is an interactive marketing company using proprietary technology to catalyze lead generation. Operating as a data and results-driven service, their team boasts over 30 years of marketing experience and connects consumers to new brands and services through leading experiences.

 

Storyvine provides a video platform for capturing, editing, managing and uploading video anywhere. The platform is largely used by the healthcare and pharmaceutical industry to capture patient testimonials, interviews with physicians and longer form stories about a variety of health-related topics.

 

CaliberMind is a B2B customer data platform enabling businesses to connect, automate and analyze their marketing data. The platform integrates marketing and sales data, automating workflows and reporting on B2B marketing impact.

 

Thanx, Inc. provides businesses with a simple customer relationship management system. Using loyalty and rewards to enhance retention, the system analyzes activity without extra hardware or any point-of-sale software. Features include an easy-to-use interface, fully automated campaigns, real-time feedback and quick deployment to market.

 

Through Ibotta’s mobile app, consumers can earn rewards on purchases from stores like Walmart and Target. The company partners with businesses to help them boost sales by delivering their digital promotions to shoppers. Ibotta says its users collectively save more than $2,500 every day.