SparkPlug
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SparkPlug helps brands reward top-performing retail salespeople with cold hard cash.
SparkPlug is Google Ads for brick and mortar -- allowing consumer brands to bid on in-store influence. In complex CPG verticals like beauty, outdoor gear, and legal cannabis, customers rely on the product recommendation of point-of-purchase experts up to 92% of the time. SparkPlug allows brands to directly reward these key influencers for every sale they generate with cash via gamified commissions, contests, and goals. We drive more revenue for brands, improve employee performance for retailers, and empower frontline workers across the world with fair compensation and economic equality, all based on the sales revenue they generate each day.